Independent ethical opticians in the heart of Sheffield
“Closed 23-1-25 (5pm) and then re-opening in new space at 68 John St at 10am on 31-1-25”
BETTER, UP-FRONT & ALL-INCLUSIVE PRICING.
Eye tests are £45. Eye tests for under 18s are £25 - we allow an hour for your consultation.
We like you to know the price at the beginning, not at the end.
The prices including frame, single vision lenses and anti-scratch/reflection are £175, £275 or £375.
25% off all complete additional pairs - offers last for 12 months.
Kids pay £125 for complete specs from our £175 range.
Daily contacts go from £40 for a month’s supply for both eyes.
We don’t do NHS tests and vouchers.
Contact us if anything is not (ahem) clear.
From the blog
Blog - Ethical Optician
partnership
We are very pleased to partner with local climber Shauna who is a world champion, Olympian and lovely person. She wears a range of specs, all supplied by us.
If you follow Shauna on Instagram, you’ll see she wear hers specs for all sorts of activities, but also wears some daily contact lenses, we fitted her with, for some climbing. We recycle contact lenses by the way - bring your lenses and packaging in if you want to recycle yours.
Introduction to the story of better
Our philosophy is about doing optics better.
Better eye tests
We listen, take our time, explain and do no up-selling.
Better value
All-in-one prices, no sneaky add-ons, inclusive finishes.
Better products
Quality frames, with no logos/writing on the sides
Better service
Personal, with opinions and some humour.
Fan Mail
“That’s it, done, never going anywhere else. Absolutely gorgeous frames, and the most wonderful staff. Actually enjoyed shopping for glasses for the first time ever!”
“Best eye test I have ever had very thorough explained everything. Lovely staff. Can’t wait for my new specs too.”
“Very impressed. Friendly and helpful staff. Detailed eye test with excellent, unhurried, consultation and explanation. Many lovely frames to choose from, perfect amount of assistance to help with the decision. Thanks!”
“I walked past here a few times thinking it looked way too ‘cool’ for a woman in her mid 40s. But I couldn’t have been more wrong! Warm and friendly service from super knowledgeable and passionate peeps with great values. And let me bring my dog in too!”